LOG IN / REGISTER




re: And look, I hate to say it, but...
Posted by: JAllenC3 02:24 pm EDT 06/14/21
In reply to: re: And look, I hate to say it, but... - Michael_Portantiere 01:11 pm EDT 06/14/21

Because that's how the projections are built. They look at pre-release marketing numbers, advanced ticket sales, number of screens, and comparable releases, alongside variables such as star power, director track record, franchise, etc. It's not just some dude saying "I think this movie should gross X this weekend" it's based on predictive analytics. Here's a paper on some of the techniques for developing these projections from 2012 that you may want to look at.

As to assuring you about the disappointment the studio is feeling, all you have to do is look at the quotes they're giving the trade papers about the performance from the weekend.
Link Box-Office Opening Prediction of Movies based on Hype Analysis through Data Mining
reply

Previous: re: And look, I hate to say it, but... - Michael_Portantiere 01:11 pm EDT 06/14/21
Next: re: And look, I hate to say it, but... - Michael_Portantiere 04:05 pm EDT 06/14/21
Thread:

Privacy Policy


Time to render: 0.014475 seconds.